Wedding Show Exhibitor Training

The Help You Need Now To Grow Your Wedding Business 

Take your business knowledge as a wedding professional to a new level and dive into hours of online sales and marketing training at the links below.  Discover dozens of innovative strategies that you can put to use immediately. 


Videos

The WE SPEAK WEDDING MARKETING series is our newest series of wedding pro training. Short 2 to 6 minute doses of inspiration, success tips, plus sales and marketing helping to keep you moving in the right direction. This is a growing collection, so be sure to subscribe to the channel so you don't miss the newest releases ...

VIEW THE WE SPEAK WEDDING MARKETING CHANNEL VIDEOS


Don't have time to watch the entire SHOW SUCCESS video series? The most important points are condensed into one fast-paced 30 minute video ...

VIEW THE 30 MINUTE GUIDE TO SHOW SUCCESS VIDEO


View these online videos of a recent SHOW SUCCESS seminar and discover ...

  • Five marketing mistakes that are made by nearly every wedding professional, and how you can avoid them.
  • Seven improvements you can make to your marketing that won’t cost you a dime.
  • Nine places you should advertise your business, and four that are a waste of money.
  • Ten steps to wedding show success.
  • One simple strategy that is guaranteed to double your business.

VIEW THE ENTIRE 16 PART SHOW SUCCESS VIDEO SERIES


View this online video of a recent EMAIL & POST-SHOW MARKETING webinar and discover ...

  • The #1 reason most emails generate little response.
  • Ten secret weapons for making your emails more effective.
  • What does the sport of boxing have to do with sending emails? This one simple trick will make your email response rate explode.

VIEW THE EMAIL & POST SHOW MARKETING VIDEO


The speaker in all the above online training is Marc McIntosh, wedding marketing expert and producer of the Wedding Experience. Marc has spent his entire career life in the wedding industry and has helped thousands of wedding professionals improve their marketing skills and book more weddings. Marc is a sought after industry speaker and can be heard on numerous podcasts, webinars, as well as live at various conferences, including WeddingWire World and the annual Wedding MBA Convention in Las Vegas.


Books

RENEE'S BOOK RECOMMENDATIONS - For all wedding professionals, experienced or new.

This book will give you the tools, and the confidence, to make more sales. He will show you how to ask better questions, really listen to the answers, and help your customers buy.

BUY ALAN BERG'S BOOK: Shut Up and Sell


How can you create a rapport, continue the conversation they've already started, and in many cases even get the sale, without speaking with them on the phone, or in person? That's what Alan will answer for you in this book. He'll show you how to get them to reply quicker, and how you can convert those inquiries to appointments, whether live or virtual and even make sales, all through the same method with which they've reached out.

BUY ALAN BERG'S BOOK: Why Don't They Call Me?


Author of the above books is Alan Berg, With more than 25 years in sales, marketing and sales management, Alan Berg has been called "The Leading International Expert on the Business of Weddings & Events". He has extensive sales, sales management and marketing experience ranging from publishing two wedding magazines, to Vice President of Sales at The Knot (at the time the largest wedding website in the world), and now, in addition to public speaking and consulting with venues, caterers, entrepreneurs and local businesses, Alan is also a contributing Education Guru for WeddingWire, the leading wedding technology company.


 
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